Let’s talk about something I see all the time.

You've launched your course or community [insert as appropriate😊]. The sales funnel has been built, the emails are set up and traffic is coming in. On the surface, everything is looking good.

But conversions are inconsistent.

And when that happens, the instinct is almost always to rebuild. A new sales page. Different messaging. A slightly different offer. Another funnel.

When actually, what’s needed isn’t more. It’s refinement.

If you do only ONE thing, do this:

Choose one core offer. Start with your sales page and then take a step back.

If someone lands on it for the first time, is the transformation obvious? Is it clear who it’s for? Is the next step unmistakable?

Then look at your call to action. Is it visible? Repeated? Clear? Or are visitors having to search for the next step?

Then review your checkout. Is it simple? Clear? Friction-free?

Then open your analytics and look at page views versus purchases, drop-off points and so on.

This is exactly the kind of work I recently did with a client who came to me wanting clarity on her website and customer journey.

If you’re reading this and thinking, this is what I need to do but I just don’t know where to start then that’s exactly the work we do inside The 90 Day Accelerator.

It's a 1:1 coaching programme where we focus on your core offer or service to find out what's working, what's not and fix it so that, at the end of the 90 days, you're ready to launch or scale with clarity and confidence

I only take 4 clients per month, and there’s currently a 10% launch saving available until the end of February if you use the code BREAKTHROUGH10 at checkout.

If you’d like to explore whether this is the right next step for you just drop me an email [email protected]