The Emotions Lab | Client Case Study

From Stuck to Selling: Bringing The Emotions Lab to Life on Kajabi
Emma Wildgoose, alongside Laura, are the sisters behind The Emotions Lab, a space dedicated to helping adults and children with anxiety build emotional resiliencefor better health, stronger relationships and the ability to thrive in life.
The Challenges:
Emma had already made a start in Kajabi. She had begun building her website and sales funnel but soon realised the platform wasn’t as “plug and play” as it first appeared. She knew what she wanted things to look like, but struggled to bring it all together and complete the more complex tech setup. Time was ticking, her courses needed to launch, and Kajabi was becoming more of a block than a breakthrough.
The Approach:
Emma reached out for hands-on help to finish what she’d started and bring her Kajabi platform up to a professional standard.
Over the course of the project
- I completed her Kajabi website, refining the layout, design and flow to reflect The Emotions Lab brand.
- Built out her sales funnels, connecting all the moving pieces from opt-in to offer. Set up the essential automations and backend tech to deliver a seamless client experience.
- Reviewed the setup from a strategic perspective, ensuring her customer journey was smooth, scalable, and ready to launch.
The Results:
- By the end of the project, Emma had:
- A beautifully finished Kajabi website, aligned with her brand.
- A sales funnel that clearly guided visitors from interest to enrolment.
- Confidence that her tech was not just working but working smart
- The peace of mind to move forward and start selling her courses
Ready to fast track your launch?
If you’ve started building inside Kajabi but feel like you’re stuck - you don’t have to stay there. Whether it’s a half-finished website or a funnel that’s not quite working as it should, I can help. Book a call to find out more...https://calendly.com/lynnekerr/discoverycall