#8 Adding the human touch: how to personalise your online course in the age of AI
Last week I talked about the shift we’re seeing in the online space particularly around online courses and the rise in demand for community.
Courses aren’t “dead” but how we deliver courses has definitely shifted as learners are looking for more support, connection and accountability. With average completion rates for evergreen courses at around 15% that's understandable.
Therefore, how do we add the human touch back into online courses?
There are a number of ways this can be done
1. Move from Evergreen to Cohort Based Courses
A number of months ago Kajabi introduced cohort courses onto the platform and they are proving popular.
With cohort courses everyone starts at the same time, content is released on a schedule and learners move through the course together. You can also introduce live sessions for Q&A or to bring in guest sessions.
Moreover, completion rates for cohorts can be as high as 70%. Why? Because momentum, shared experience and accountability matter.
if you want to find out more about how cohort courses work in Kajabi, I've recorded a video on my YouTube Channel here
2. Add a Community
Again, I'm seeing a big increase in demand for Kajabi Community Builds and it's not surprising. A community helps with connection, it's a good place to ask questions and a space to share wins (and concerns)
3. Build in Coaching Touchpoints
The option to book one off or multiple coaching calls can completely change how supported someone feels inside your course and it's now even easier within Kajabi.
For many people, knowing that real help is available if they need it is what keeps them moving forward instead of stalling.
4. Introduce Gamification
Gamification doesn’t have to be complicated and it can be as simple as adding in completion milestones, progress tracking or digital badges
When people can see how far they’ve come, they’re far more likely to keep going.
Lynne
Kajabi Specialist and Launch Strategist
Helping you turn Kajabi into a platform that actually supports your clients and your growth
Ready to sort your own setup?
If you want to implement any of this without overcomplicating your setup, book a call and we'll look at what's really going on.
